Last revised on April 10, 2011

Proofpoint Systems Branding Guidelines

Proofpoint permits its members, third party developers, partners, and the media ("you") to use its name, trademarks, logos, web pages, screenshots, and other brand features (Proofpoint "Brand Features", "Marks" or "logos") only in limited circumstances and as specified in these Guidelines. By using Proofpoint's Marks, you agree to adhere to these Guidelines and specifically to the Use Requirements and Terms below. If you have a separate agreement with Proofpoint that addresses use of the Proofpoint brand, that agreement shall govern your use of the Proofpoint Marks.

  1. Our Trademarks

    Proofpoint Systems, Proofpoint, the Proofpoint logo, and "powered by Proofpoint" are registered trademarks or trademarks of Proofpoint Systems, Inc. and its affiliates in the United States and/or other countries.

  2. Use of the "Proofpoint" Name in Text

    You should include this attribution, as applicable, with your other trademark and copyright notices.

    When referring to our company, the full name is Proofpoint Systems.

    When referring to our services, the Proofpoint name should be written as one word and used as an adjective followed by a description of our services in a form similar to the following examples:

    Proofpoint® performance analysis software
    Proofpoint® advisory services

    The Proofpoint name should always be accompanied by either the ® or TM symbol. See Attribution under Use Requirements and Terms for further information.

  3. Proofpoint Logos
    1. Logos For Use By Proofpoint Members

      As a Proofpoint member, you may use the following downloadable logos to provide or designate a link to your personal profile on the Proofpoint website, or to a Group or Company page on the Proofpoint website, or to Proofpoint's home page.

      You may use words in connection with the Proofpoint logo and Proofpoint triangle to indicate the link to your profile, company or group, provided that: (i) the words displayed next to the logo and/or triangle are in a different font and color (in comparison to the logo), preferably in black; and (ii) the clear space rules set forth in the Use Requirements and Terms are followed.

    2. Logos For Use By Third Party Developers

      As a Third Party Developer of Proofpoint, you may download the logos set forth below for use on your website and in connection with your application which offers access to the Proofpoint website via the Proofpoint API's. Your use of the logos is subject to: (i) the applicable API terms of use or such other agreement between you and Proofpoint.

      You may use the Proofpoint name and other words in connection with the logo to indicate that the content you are displaying comes from Proofpoint or to describe the Proofpoint information provided through the application, provided that: (i) the words displayed next to the logo are in a different font (in comparison to the logo), and preferably in black; (ii) the clear space rules set forth in the Use Requirements and Terms are followed; (iii) the Proofpoint name, if used, is accompanied by either the ® or TM symbol as required by these Guidelines; and (iv) the logo is not used as the icon for a mobile application or a favicon. Examples of such use are as follows:

    3. Logos For Use By Partners

      If you have a current agreement with Proofpoint, other than a license to Proofpoint's APIs, you may download and use the logos for use in accordance with the terms of your agreement with Proofpoint and these Guidelines.

    4. Logos For Use By the Media

      The logos may be downloaded for use in reporting on Proofpoint's business. These logos may not be altered, combined with other marks or used in a misleading manner. Your use of these logos is subject to your compliance with these Guidelines.

      If you are a member of the media and have any specific requirements, please contact us at branding@proofpoint.net.

  4. Screenshots

    You may use a standard Proofpoint screenshot (an image of our homepage or company page or products pages) in either print (book, magazine, journal, newspaper) or digital (web page, DVD, CD) formats for an instructive, educational or illustrative purpose. You may not superimpose graphics, photos, or ad copy on the screenshot or otherwise change the look of the screen-captured image.

    You may also not use a screenshot of Proofpoint's personal profile pages or groups pages, nor may you use a screenshot which discloses an information about individual or organizational Proofpoint users unless: (i) the screenshot includes only your personally identifiable information; (ii) all images and/or personal information of individual Proofpoint users (including member identification numbers) is obfuscated and such user(s) cannot be identified; or (iii) you have obtained written permission from all identified users to have their personally identifiable information displayed on the screenshot and to use such screenshot in the manner you intend. The treatment of personal information of Proofpoint users is covered by Proofpoint's Privacy Policy.

  5. Books or Printed Materials

    Proofpoint does not allow the use of its logos or the name "Proofpoint" in the title or otherwise on the cover of books or other publications without prior written permission of Proofpoint. If you are interested in using the Proofpoint name or logos in a publication, please submit your request to branding@proofpoint.net.

    For use of screenshots in a book or other printed materials, see "Screenshots" above.

  6. Film and TV

    If you would like to use Proofpoint's logos in a television or film or video production, please submit your request to branding@proofpoint.net.

  7. Blogs

    Proofpoint does not allow the use of the name Proofpoint in the title of blogs or otherwise in the blog except as a descriptive reference to Proofpoint or its services. Proofpoint does not allow use of its logos in blogs except as permitted for Proofpoint members as permitted in these Guidelines.

  8. Manufactured Items

    Generally, Proofpoint does not permit the use of its Marks on manufactured products (T-shirts, packaging, other memorabilia). If you wish to use Proofpoint's Marks on manufactured items, please submit your request to branding@proofpoint.net and we will consider the request.

  9. User Requirements and Terms

    All permitted uses of the Proofpoint Marks must conform to the following guidelines:

    • Logo Display. The Proofpoint logo must stand alone. You must maintain a minimum amount of space between the Proofpoint logo and other graphic or textual elements. To preserve the integrity and clarity of the logo, a standard area of "clear space" should be maintained around the logo in all uses.
    • Logo and Background Color. The Proofpoint logo should always be used in color for online use. The Proofpoint logo should also be used in color for print applications unless the color version is not practical, in which case the logo can be reproduced in solid black. The preferred background color for the logo is solid white. When a solid white color is not practical, it may be used on a solid, light background color. The high resolution logo must be used for all print applications.
    • Logo Size. The Proofpoint logos may be provided in different sizes/resolutions in JPG format. To ensure the logo resolution and quality are not degraded, these logos may be reduced in size to fit the requirements of the communication, but may not be enlarged beyond their native/maximum size. The minimum size is 0.25" (6.35mm), measured by the height of the stand alone Proofpoint triangle.
    • No Modification. Proofpoint Marks must be used as provided by Proofpoint with no modifications. Don't remove, distort, or alter any element of the Marks, including changing any colors. Do not shorten, abbreviate, or create acronyms out of the Marks.
    • No Confusingly Similar Marks. Don't use the Marks in a manner that might create potential confusion as to the owner of the Proofpoint Marks or imply that Proofpoint is the source of your products or services.
    • No Incorporation. Don't incorporate the Proofpoint Marks into your own product name, service names, trademarks, logos, company names, domain names, website title, publication title, application icon, favicon, or the like. Don't incorporate or use the logos as part of a word.
    • No Generic Use. Don't use the Proofpoint Marks in a way that suggests a common, descriptive, or generic meaning.
    • No Plural or Possessive Use. Don't use the Proofpoint Marks in the plural or possessive form.
    • Domain Names. Don't register the Proofpoint Marks as domain names or as any part of a domain name.
    • Trade Dress. Don't copy or imitate Proofpoint's website design, typefaces, distinctive color, graphics designs or imagery.
    • Endorsement. Don't display the Proofpoint Marks in any manner that might imply a relationship or affiliation with, sponsorship, or endorsement by Proofpoint, or that can be reasonably interpreted to suggest that any content has been authorized by or represents the views or opinions of Proofpoint or Proofpoint personnel.
    • Prominence. Don't display the Proofpoint Marks as the primary or most prominent feature on your web page or in any non-Proofpoint materials.
    • Disparagement. Do not use the Proofpoint Marks in a manner that would disparage Proofpoint Systems, Inc. or its products or services.
    • Violation of Law. Don't display the Proofpoint Marks on any website that contains or displays adult content, promotes gambling, involves the sale of tobacco or alcohol to persons under twenty-one years of age, or otherwise violates any law or regulation.
    • Objectionable Use. Don't display the Proofpoint Marks in a manner that is in Proofpoint's sole opinion misleading, unfair, defamatory, infringing, libelous, disparaging, obscene, or otherwise objectionable to Proofpoint.
    • Attribution. The Proofpoint Marks must be accompanied by the appropriate ® or TM symbol. If you use the Marks outside the United States, please see Use Outside the US below.
    • Use Outside the US. Trademark rights vary from country to country. Some countries have penalties for improper use of the registration symbol ®. If using the Marks on sites based outside the United States, use the TM symbol unless otherwise noted in these Guidelines.
    • Termination Proofpoint may ask you to stop using the Marks at any time. You agree to stop using the Marks within a reasonable period of Proofpoint's request, but in no situation, more than seven (7) days after Proofpoint's request.
    • Reservation of Rights Proofpoint is the owner of all rights in the Marks and reserves all rights save the limited license granted here. Your use of the Marks pursuant to this license shall not be construed as limiting any of Proofpoint's rights in the Marks.

    PROOFPOINT DISCLAIMS ANY WARRANTIES THAT MAY BE EXPRESS OR IMPLIED BY LAW REGARDING THE PROOFPOINT MARKS (TO THE EXTENT PERMITTED BY LAW), INCLUDING WARRANTIES AGAINST INFRINGEMENT.

  10. Additional Information

    Proofpoint requires that you conform to these Guidelines in your use of any Brand Features. We may modify these Guidelines at any time and your continued use of the Brand Features will constitute your consent to such modifications. Proofpoint has complete discretion in determining if your use violates any of the Guidelines.

    If you would like to make use of the Brand Features in a manner not within the following Guidelines, you must seek our prior written permission by submitting a request to branding@proofpoint.net.

    For assistance in understanding these Guidelines, contact us via branding@proofpoint.net.